Not everyone can afford designer bridal outfits by Manish Malhotra or Sabyasachi Mukherjee but hey, if you’re in Ahmedabad, you should know that the city boasts of some of the famed fashion designers when it comes to wedding wear. Labels like Shyamal and Bhumika, Darshi Shah Bhavin Trivedi and multi-designer stores offer more than just traditional lehengas or sarees. Take a look at the complete list of top bridal designers of Ahmedabad.
Shyamal and Bhumika
Gujarati weddings are vibrant and elaborate affair. Mehndi, sangeet, wedding, reception, the Gujarati brides like to dress themselves as per the occasion, not to mention in right colours and right fabrics. Luxury prêt label Shyamal & Bhumika comes as an ideal choice here.
Bhumika is a NIFT alumnus while Shyamal Shodhan has pursued his studies from London and Milan. Together, this designer duo caters to bridal couture, wedding wear including lehengas, gowns, sarees, kalidaars and anarkalis.
Outfits with intricate embroidery on rich colour palette like sea green, ivory white, pastel shades, maroon and black has also been flaunted by various Bollywood celebrities including Sonam Kapoor, Parineeti Chopra, Sonakshi Sinha, Dia Mirza, Diana Penty and Malaika Arora Khan.
USP: Indian embroideries, hand woven fabrics
Darshi Shah Bhavin Trivedi
A traditional Gujarati wedding is incomplete without Panetar sarees. Darshi Shah Bhavin Trivedi, also known as DSBT are well-known for their Panetars, bright lehenga-cholis and semi-formal occasion wear like long embroidered jackets. Flattering necklines, asymmetric fronts and some added elements of western fashion offer versatile sartorial options for marriage, reception, engagement and bachelor parties.
Darshi Shah pursued her education from London College of Fashion, UK while Bhavin Trivedi received formal design education at National Institute of Fashion Technology, NIFT.
USP: Traditional motifs on different types of fabrics
Umang Hutheesing
The royal connect of Ahmedabad, Umang Hutheesing is the scion of the Hutheesing family. Hutheesing Design Company is his venture in the world of fashion. For the beginners, this fashion baron has designed clothes for Queen Elizabeth II and has received honour from various royal figures including Queen of Bharain and Bhutan. He has also acted as an advisor to Vogue.
Umang Hutheesing believes that a bride’s clothes shouldn’t overpower her beauty. The Rolls Royce of fashion in Ahmedabad, HDS has the touch of royalty in every costume. Customised bespoke bridal wear, sarees, Mughal chogas, lehengas, anarkalis, shawls and gheras vouch for opulence and class. The label appeals to the luxury set of audience.
USP: Rajputana styled outfits
Viral Ashish
Established in 2003, Ashish and Viral Parikh’s joint label Virtues is aimed at reviving the rich heritage of kalamkaris, ashavallis, kota, mashru, bagru prints, indigo and many more. Together, the designers have showcased their creations at the prestigious Wills Lifestyle India Fashion Week, Miami International Fashion Week and London Premier India Fashion Week. Their label named as Virtues has designed clothes for celebrities like Sona Mohaptra, Karisma Kapoor and Malhar Thakkar.
USP: Vintage embroideries
Anuraag K
Anuraag K specialises in bridal gowns with unconventional cuts and patterns. This fashion designer experiments with different kind of fabrics and embellishments to work out the bridal magic. One can find traditional and fancy lehenga cholis, party gowns in jewel tone here.
USP: Experiments with different kinds of fabrics
Multi-designer stores
What if we tell you that Ahmedabad’s multi-designer stores are a quick access to your favourite design labels. They house prêt and contemporary collection from various designers and cater to glamourous bridal outfits! A few popular ones are:
Elan
Find some of the popular designs from Lakme Fashion Week’s runway at Elan the Multidesigner Store. From embroidered jackets, anarkali dresses, low-waist lehengas with stylish blouses, sensuous sarees to floral printed apparels, you say and you have it here. The list of designers for bridal wear here include Swati Vijaivargie, Jayanti Reddy, Shasha Gaba, Astha Narang, Raw Mango, Aakriti Sukriti, Matsya and Khadijeh.
Monsoon Designer Store
Shop for haute couture, bright-hued lehengas, heavily embroidered anarkalis, evening gowns, shararas and ghararas from well known designers like Dolly J, Anushree Reddy, Khara Kapas, DevNaagri, Aekatri, Myoho, Siddhi and Loka.
To state that this store is trendy would be an understatement. Be sure to find luxury bridal outfits in pastel hues for summer wedding, mustard yellows for haldi ceremonies, bright colours for a true-blue Indian wedding and flowy gowns for a party night. The store is a venture of Preeti Chawla.
The Avakasa Multidesigner Fashion House
To ace a perfect celebrity look, head to Avakasa. The studio has creations of renowned Indian designers like Shivan & Narresh, Nitin Bal Chauhan, Falguni & Shane Peacock, Manish Arora and Tarun Tahiliani. Luxury fusion wear, contemporary silhouettes, anarkalis and chaniya cholis in distinct fabrics make the overall store space a discerning mix. Avakasa is headed by Avani & Pooja Bhansali.
The Wardrobe Theorem
One stop destination for fusion and contemporary Indian wear, The Wardrobe Theorem is a platform for both established and independent designers. You get to choose from an array of choices in minimalistic fashion, ethnic wear with some bling and dramatic semi-formal options here.
Atosa
A branch of Mumbai-based multi-designer luxury retail store, Atosa has an exclusive range of designer labels under one roof. You can find bridal and semi-bridal collections of LFW designers and popular labels including Neeta Bhargava, Anisha Shetty, Aekatri, Roshni Chopra, Urvashi Joneja, Sharnita Nandwana and Mayank Anand Shraddha Nigam to name a few.
Apart from ceremonial outfits, one can also browse dresses for honeymoon and vacations for post-wedding indulgences. The icing on the cake is Atosa organizes seasonal sale from time to time.
Moh
Head to Moh for high-end affordable fashion by various designers. It’s a venture of Meeta Manglani, a dynamic fashion designer/entrepreneur, who is also credited with the success of Monsoon, Opium, and Nautanky.
This multi-designer prêt wear store has off the rack and ready to wear in ethnic, semi-bridal and bridal collection. One can find anarkalis, embroidered sarees, customized lehenga-cholis, flowy skirts and festive ensembles with perfect fit and designs here.
Sans
Sans is the brainchild of Sanskruti Patel that aims at unveiling a collection that speaks of India’s rich legacy of textiles, embroideries & colours. Here, classic meets contemporary. The multi-designer store has exhibited the creations of designers who have a modern take on Indian ethnic wear.
Look forward to an array of options in reception gowns, sarees, anarkalis, shararas, ghararas and long maxi dresses for the modern bride. From pastel shades, jewel tones to earthy colours, you will find everything here for festive occasions and weddings.
A few other designer stores that make customized bridal wear include Meenu Agrawal, SwaVogue, Meeraya, Mona Vora Bridal Couture, MO by Meghna and Rituals.
PS: Hope this article was useful to you. Do let us know if we missed any.